Home Workspaces: Your Clutter And You (A Love Story?)

Are you sitting comfortably in your ergonomic chair, fingers gliding over the keys of your form-fitted, LED lit keyboard? 

 

Are you standing at your desk, a cup of steaming black coffee in hand, pondering life’s intricacies as you scroll through the day’s tasks? 

 

Or are you pondering on the sofa, one leg flung over the top, papers strewn about the floor, wondering how, at 8AM, you got soup on your shirt? 

 

La Mesa is a design firm based in Dubai, but we’re also 100% remote and we’d like to welcome you to the growing home office family! Wherever you may find yourself, you’re a thriving member of a rapidly increasing global workforce that works remotely! 

 

And we’d like to know what makes you thrive?

 

The perfect home working conditions aren’t necessarily something you may think about too often, for any number of reasons. However, a wizened sage named Ferris Bueller once said, “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.” And why shouldn’t that pertain to your home office? Stop and look around the room where you spend most of your days. What makes it successful? What doesn’t? How can your surroundings benefit you?

 

People still refer to the art of feng shui with an almost religious reverence when organizing a space. The flow! The balance! The mismatched floor tiles!! And, while you don’t have to get that involved, at the very least, why not think about how you can turn your workspace into a proper extension of the facets of your personality that are most stimulated when you’ve gotta buckle down and get to work? 

 

That could mean any number of things, depending on how you work. 

 

Some of us absolutely need cleanliness and meticulously maintained order to feel fully focused in our work, while others may feel more comfortable surrounded by inspired clutter

 

That’s right, we said it! Some people thrive on “inspired clutter,” and you might secretly be one of them (gasp!)  

 

By “clutter,” we’re not talking about dirty socks on the floor and the cat’s litter box crumbs everywhere. Inspired clutter means surrounding oneself with things that motivate the mind to move in directions it wouldn’t if were your office more rigidly ordered.

Something like this! Homey, no?

 

Additionally, this cluttered workspace might be even more helpful to those in a creative-adjacent field, like graphic design and branding!  Colorful art books on nearby shelves, paintings and prints hung everywhere, and a general sense of readily available inspiration for the taking, all serving as constant reminders to not take time, or yourself, for granted.

 

Clutter can mean care. 

 

Again, that’s not to say a well-manicured home office isn’t something to be enjoyed and savored. Heavens no! Many more of us thrive on structure, even that of our own making. We require a little starching and pressing if we are to successfully engage with work at home. For some, the potential for distraction is a slippery slope that can lead to wandering off, shirking work and ignoring responsibility.

 

All we’re saying is consider the clutter. 

 

Moreover, for those who thrive on color and busyness, the “maximalists” among you, there is nothing better than more of everything. For you, Oscar Wilde said it best: “Nothing succeeds like excess.” Surrounding yourself with positive objects of interest is similar to eating a bowlful of grapes. You could stop, but they’re delicious and good for you, so why not have one, two or ten more?

 

How is your home office laid out? Have you had time to make it your own? Are you thriving?

 

Since work is where most of us spend a majority of our days, why not make sure your workspace is a reflection of yourself? Why not be comfortable and inspired? You don’t have to go big all at once. You can take all the time you need. 

 

That’s the beauty of the home office, and remote work! 

Designing for Mobile Users

Introduction:

Designing for Mobile Users. Mobile devices have become an indispensable multi-purpose device with their tendrils stretching into almost all areas of life. However, with the majority of website visits coming from mobile devices, it’s crucial to optimize your website for smaller screens and touch interactions. Designing for mobile platforms requires careful consideration of unique characteristics and constraints. Moreover, in the UAE alone, there were more than 19 million mobile connections in early 2023. Therefore, it’s more important than ever to ensure your website is mobile-ready. In this article, we’ll explore strategies to help you create a seamless user experience on mobile.

1. Understand Your Users:
To create a website that is tailored to your users’ needs, you must first understand their interests, demographics, and contextual considerations. Consequently, creating personas for your target audience is essential to achieving this goal. By understanding your users, you can define your contextual considerations: the time and place your visitors usually stop by.

2. Responsive Design:
Your interface should respond to different screen sizes and interact well with touch and mobile navigation. Furthermore, your content should be flexible for smaller screens and optimized for differing dimensions. By doing this, you can ensure that your website is aesthetically appealing and equally as functional on mobile devices as it is on a desktop. Responsive design is key to creating a seamless user experience on mobile.

3. Streamlined Navigation:
Simplifying your website’s information and making it easy to navigate is essential to creating a seamless user experience on mobile. You can take advantage of touch features like “touch and hold” and “swipe and slide” to create an intuitive user experience. In addition, utilizing touch features effectively is key to creating streamlined navigation.

4. Optimized Performance and Loading Times:
In the era of high-speed internet, attention spans are becoming more limited, and therefore, your mobile site needs to be just as nimble. Prioritizing content loading to provide users with a fast initial experience while the rest of the page loads is crucial. Furthermore, optimizing your mobile bandwidth can be done in a variety of ways, from prioritizing content loading to caching, that strengthen initial impressions and navigation throughout. Optimized performance and loading times are essential to creating a seamless user experience on mobile.

5. Create A Visual Hierarchy:
Presenting information in bite-size chunks and increasing readability with font size and contrast is essential to creating a seamless user experience on mobile. Your mobile website should clearly indicate the most important areas you want your users to notice. Creating a visual hierarchy is key to presenting information effectively on mobile.

6. Get It Tested:
Conducting usability tests on actual mobile devices is essential to refining your mobile interface. A fresh set of eyes can identify pain points and areas for improvement that you may have missed. Getting your mobile website tested is key to ensuring a seamless user experience.

Conclusion:
Designing for mobile devices requires prioritizing your website’s content, navigation, and interactivity. By paring your website down to its barest essentials, you can ensure that your message remains clear. A great design firm can help you every step of the way to ensure your mobile website is still you, just with much of the fat trimmed. In conclusion, by following the strategies outlined in this article, you can create a seamless user experience on mobile that will engage and delight your users.

How to make your article stand out online

Introduction:
Have you ever written a fantastic article for your company that nobody noticed? Unfortunately, quality content often gets lost in the vastness of the modern web. As a design agency in Dubai, we prioritize getting quality information to the maximum audience possible. In this article, we’ll provide you with tips on how to make your article stand out.

Section 1: Play the Headline Game
1.1 Create an Engaging Headline
To captivate your readers’ attention, create an engaging headline that summarizes your article and entices them to read on. Firstly, use strong action words that evoke an emotional response. Secondly, leave your readers wanting more. Thirdly, a great headline is the hook that captures your readers’ attention and makes them want to read more. Additionally, ensure that your headline is relevant to your article content.

1.2 Use Subheadings to Organize Your Content
Use subheadings to break up your content into manageable chunks. Firstly, this not only makes your article easier to read but also helps your readers find the information they’re looking for quickly. Secondly, make sure your subheadings are relevant and informative. Thirdly, use them consistently throughout your article.

Section 2: Get Social
2.1 Share Your Content on Relevant Social Media Platforms
Share your content on social media platforms that suit your target audience. Firstly, compose a linked post on LinkedIn or a trendy reel on Instagram. Secondly, use hashtags to increase your content’s visibility. Thirdly, social media is an excellent tool for sharing your content and reaching a broader audience. Moreover, you can use social media analytics to understand your audience and tailor your content accordingly.

2.2 Engage with Your Audience
Engage with your audience on social media by responding to comments and messages. Firstly, this not only shows your readers that you value their feedback but also helps to build a relationship with them. Secondly, ask your followers for their opinions on your content or industry-related topics to encourage discussion.

Section 3: Optimize Your Content for Search Engines
3.1 Use Popular Keywords and Meta Content
Attract readers by optimizing your content for search engines. Firstly, use popular keywords and meta content to target your audience. Secondly, consider seeking help from a great content strategy agency or using resources like SEMrush and GoogleKeywordPlanner. Thirdly, optimizing your content for search engines is vital for attracting readers and increasing your article’s visibility. Furthermore, ensure that your content is relevant to your targeted audience.

3.2 Use Internal and External Links
Include internal and external links in your content to provide your readers with additional information and context. Firstly, internal links help to keep readers on your website for longer. Secondly, external links show that you’ve done your research and provide value to your readers.

Section 4: Collaborate with Influencers
4.1 Find and Collaborate with Relevant Influencers
Influencers can help get your article seen by their built-in audience. Firstly, collaborate with influencers in your niche to expand your readership. Secondly, influencers are always on top of social media marketing trends and have the ability to reach a large audience, making them an excellent option for getting your name out there. Additionally, ensure that the influencer you collaborate with aligns with your brand values.

4.2 Provide Value to Influencers
Provide value to influencers by offering them something in return for sharing your content. Firstly, this could be in the form of a discount code, free product, or exposure to your own audience. Secondly, by providing value to influencers, you’ll increase the likelihood that they’ll share your content with their followers.

Section 5: Inspire the Community
5.1 Engage Your Readers with Interactive Content
Engage your readers by posing active, thoughtful questions and including interactive content like polls and surveys. Firstly, interactive content is inclusive and engaging. Secondly, it has the power to take your article to the next level. Thirdly, by inspiring your community, you can get your readers actively involved in your work and expand your readership. Moreover, ensure that your interactive content is relevant to your article content.

5.2 Share User-Generated Content
Share user-generated content on your social media platforms to show your readers that you value their opinions and contributions. Firstly, this not only encourages engagement but also helps to build a sense of community around your brand.

Conclusion:
Getting your article published is easy, but getting it read is the hard part. These tips can help increase your article’s visibility and attract more readers. Firstly, remember that a strategic approach is essential to stand out in the sea of content available online. Secondly, by playing the headline game, getting social, optimizing your content for search engines, collaborating with influencers, and inspiring your community, you can make your article stand out in the modern web. Make your article stand out. Happy writing!

Revitalizing Your Brand: How to Know When It’s Time to Rebrand and Reignite Your Success

Introduction

In this article, we’ll explore the process of rebranding in Dubai and discuss when it’s time to consider a rebrand. Specifically, we’ll focus on the benefits of rebranding and how it can impact your business success in the Dubai market.
Rebranding is a crucial step for any business looking to increase its longevity and success in the market. With the help of a top branding and design agency in Dubai, like Gulf News Business, you can research trends, understand your current brand and future goals, and identify pain points in your branding architecture. By making necessary adjustments to your logos, typography, style, taglines, and messaging, you can improve your online identity and stand out in the crowded market.

The Importance of Rebranding
Moreover, rebranding is a complex process that involves many factors, including marketing, social media, and online identity. By staying aware of the current strengths and weaknesses of your brand and recognizing when it’s time to rebrand, you can increase your visibility and reach a wider audience.

Factors to Consider When Contemplating a Rebrand
Here are some factors to consider when contemplating a rebrand:

– You’re blending in with your competition.
– You’ve changed.
– You’ve got to stay cool.
– You’re conflicting.
– You’re growing!
– You’ve been acquired or you’re merging.

The Role of a Professional Branding and Design Firm
As your brand grows, it’s important to find the right agency to guide you through the necessary changes. A professional branding and design firm, like Arabian Business, can spot the necessary branding architectural evolutions and help you leave in a much better position than when you started.

The Benefits of Rebranding
Rebranding takes effort, but the rewards are there for the taking. By staying aware of the current state of your brand and recognizing when it’s time to rebrand, you can improve your marketing efforts, increase your social media engagement, and reignite your success in the market.